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Latest Insights
DIGITAL MARKETING 101: INVEST ON YOUR WEBSITE
August 9, 2018
Are you new to digital marketing? Aim for a “competitive” website first before reading and applying other digital marketing tips for businesses. To achieve this, you must invest time and resources in three things:
Web Design & Web Development
Navigation, branding, color scheme, cleanliness, web security, and functionality are the things you need to keep in mind when designing and develop
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SOCIAL MEDIA TRENDS TO ADAPT FOR HIGHER ENGAGEMENT
August 22, 2018
If your business has social media accounts but you’re not seeing enough engagement, we suggest you to start adapting the following social media trends. They have worked wonders on brands across the globe. They could also be profitable for your business.
Instagram Stories
Instagram users with over 10,000 followers can add a link to their stories. This is a big deal since the only other place to
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4 METRICS TO MEASURE FOR SOCIAL MEDIA MARKETING SUCCESS
August 30, 2018
Aiming to establish a strong social media marketing strategy? Take note of these metrics and keep measuring them accordingly.
Audience Demographics
Measuring the audience demographics helps you stay on track with your target market. It gives you an insight about the location, gender, age, interests, profession and other categories of your audience, giving you the statistics of your potential cus
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HOW TO PROPERLY BOOST FACEBOOK POSTS FOR OPTIMAL RESULTS
September 14, 2018
Before hitting that “Boost Post” button, please take time to read this step-by-step guide on how you can properly boost your Facebook post for greater reach and engagement.
Check the “Insights” tab to determine which post is best to boost.
Click the “Insights” tab on the header of your Facebook page. Then, click the “Post” tab on the left. It will show you the actual number of
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Should brands become an advocate of a social cause?
June 20, 2017
by Claire Linatoc
To act or not to act? An average person spends almost nine hours a day on social platforms such as Facebook, Twitter, Instagram, and even Snapchat. Most of the time, people don’t just spend those nine hours chatting with their friends or browsing through the latest set of memes. Social media right now is a platform for all sorts of social and political issues.
You canno
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