Should brands become an advocate of a social cause?
by Claire Linatoc To act or not to act? An average person spends almost nine hours a day on social platforms such as Facebook, Twitter, Instagram, and even Snapchat. Most of the time, people don’t just spend those nine hours chatting with their friends or browsing...
4 Tips on How To Make An Ad Interesting
by Allison Datu Advertising is not all about competition, but effective communication. The goal is to capture at first glance the attention and eventually the loyalty of your target consumers. Even the most successful companies need to advertise despite them being at...
Mother’s Day Videos That Have Touched Our Hearts
Over the past years, brands have capitalized on using video as a platform for content marketing. What then seemed to be a trend has turned into a promising vehicle furthering brands’ relevance in the Filipino market. How? By producing narratives that connect to the...
How Important Is A2P In Your Business
A2P (Application To Person) and API (Application Program Interface) may sound like very technical terms but they’re actually very practical and can be relevant to your business. A2P Is basically the gateway that sends automated messages from a brand or a database that...IMPROVE YOUR BUSINESS WITH US
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