by Destiny De Guzman New trends rise up and down in the marketing industry every year. In this article, we’ve compiled a list of five trends that your brand should take into consideration when making a new marketing strategy. Interactive Content One of the best ways...
Has your brand gotten into video marketing yet? If not, then you should start incorporating it into your marketing strategy. In this article, we’ve come up with several explanations why you should start video marketing now. It increases brand reach and awareness...
by Allison Datut Augmented reality (AR) is defined as the technology in which it superimposes digital objects into the real world. Last year, many countries, including the Philippines were able to have their first taste of it through the free smart phone application,...
Rising Tide facilitated the Inquirer Academy Class, Essentials of Social Media Management, on July 26 to 27. New lecturers who are part of Rising Tide’s Content and Creative Strategy team also shared their experiences and inputs during the class. Students from...
by Aica Azul With over 1.8M active users, Facebook has continuously innovated the application throughout the years in order to meet the needs of their current users. Facebook’s recent updates—which have been further discussed by founder Mark Zuckerberg and his team...