by Aica Azul Instagram has become one of the fastest growing social media platforms since its recent launch of Instagram Stories in August 2016. It hit 100 million daily users in October and 150 million in January this year. Different brands have already taken...
by Destiny De Guzman How important are your customers to you? All marketers nowadays may agree that customers are the most valuable asset to the company. They can say this in many ways, like how location is important—so they can get to customers, or how they should...
by Maria Isabel Mallari Father’s Day happens every year and brands have stepped up the game by creating different types of online ads that appeal to families. Branded videos, promos, and posters show love and appreciation to all the hardworking dads out there. In the...
by Claire Linatoc To act or not to act? An average person spends almost nine hours a day on social platforms such as Facebook, Twitter, Instagram, and even Snapchat. Most of the time, people don’t just spend those nine hours chatting with their friends or browsing...
by Allison Datu Advertising is not all about competition, but effective communication. The goal is to capture at first glance the attention and eventually the loyalty of your target consumers. Even the most successful companies need to advertise despite them being at...